For a movie parading to be about the importance of friendship, Tag has a remarkably low amount of chemistry amongst its cast & crew. While ridiculously thin, there is something heartfelt about the topic Tag is reaching for. Idealistically preserving our childhood friendships is a highly relatable sentiment & the game of tag is universally wholesome; all things considered, this basic story has potential. Unfortunately, due to its disjointed tone, artificial moments and unclear vision, the execution of Tag leaves much to be desired.
While the overall structure & theme of Tag is clear, the details of the writing are usually missing or inappropriate. This oversight in detail is noticeable in the direction as well since the film lacks cohesion & clumsily shifts from idea to idea. There is insufficient development on any particular thought &, often, it feels like the cast is left to fend for themselves as far as creating a character or emotional connections. Alas, the only cast member who was consistently comfortable in their role was Isla Fisher. All this is rather unforgivable for a movie banking on the bonds between its leads. Ultimately, Tag may have moments of charm but is sunk by its counterfeit heart.
Production Design: 4/10
Overall Score: 4.4/10